Should You Have a Pinterest Board just for Promotions?

Poster offering fresh lemonade
What topics should you choose for your Pinterest boards?

Search Engine Land has a good article today with a few recommendations about this (the wider article is about whether and how local business owners can use Pinterest as part of their marketing efforts).

In her article, author Stephanie Hobbs covers the basics of Pinterest marketing. One suggestion I particularly like is to set up separate boards for special offers and discounts, for example “Under $50” or “On Sale”. Doing this gives people a clear reason to follow a particular board, so should help in getting more Pinterest followers.

That’s the theory. But how does it work in practice?

Have you tried pinning promotions to a dedicated board? How has it worked for you?

Photo by amy.gizienski

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