Security firm McAfee has warned how easily-available toolkits are now making it possible for almost anyone to run a scam on Pinterest.
The tools provide all the software needed by a would-be scammer to automate account creation, mass following, mass liking, commenting, etc. Very little technical understanding is needed.
With little more than a few settings, a scammer can launch their scam and generate money via Amazon affiliate links or tricking users into dialling premium-rate phone numbers or completing online surveys.
Will these easy-to-use scamming tools encourage more Pinterest scams? If so, will the Pinterest team be able to keep the scams at bay? We’ll be keeping an eye on what happens.